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Achievements just became even more powerful

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Earlier this year, Invision Community launched a native gamification system called Achievements. We added significant improvements to Achievements in our new release, 4.6.8, out now!  🎉 

Achievements allows community leaders to reward members with points, badges and ranks for their outstanding contributions. We listened to your feedback and implemented some very exciting changes.

In this post, you'll get a crash course on the new updates included in your Admin Control Panel (ACP) upon updating your community to 4.6.8. Once you're familiar with these concepts, you can take action to elevate your community.
 

New! Married group promotions with Achievements. 

New! Added metrics to better understand how Achievements functions within your community. 

New! Implemented additional rules to further empower your members. 

New! Updated email notifications to let your members know when they've earned a badge.

New! Download member lists based on Achievements criteria.

 

Before we expand on the new features, here's a recap of Achievements to refresh your memory:
 

Quote

Points: Achievements keeps a running tally of points based off of specific actions a member takes, like posting a topic or reply. 

Rules: Community leaders set up actionable processes for members to earn the points.

Badges: Leaders can also create specific Rules when deciding what actions earn Badges, for example rewarding your members with a badge for visiting your community for 20 days.

Ranks: based on earned points, display a members’ perceived value to the community. The higher a members’ Rank, the greater their influence because the more they’ve participated. 


Now that you’re up to speed, let’s take a look at the new metrics and rules.

 

Group promotions


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Group promotions lay out various user journeys.

Based on actions a member takes in a community, for example  commenting 100 times, having a high reputation score or having joined a community a year ago, the platform will automatically place them in a group (based on the rules you previously set up). This is useful when creating a hierarchy in your community. The more your members are engaged, the more access / privileges they receive.

 Now, community leaders can automatically place members in specific groups based on what badges they've earned in the community.  

Couple examples:

  • A moderator manually awards a member the 'Helpful Superstar' badge. In this scenario, that badge can only be earned if a moderator chooses to give it. Once someone earns that badge, they're automatically placed in the 'Helpful Superstars' group. This group may have the ability to create clubs (whereas the other groups can't). 
  • A member earns the 'Engaged' badge. 'Engaged' badges are earned when a member has replied 100 times since joining. Once they've posted 100 replies, the system automatically places them in a new group with other contributing members. 

 

 

Metrics

Metrics reports are essential for understanding what's working in your community, and what needs improving. 


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Badges Earned: Track what badges were earned during a defined period of time. This is especially useful to track both member engagement as well as identify how often your community moderators are awarding badges manually.

Badges earned by member group: How many members in each group earned a badge. Track this when quantifying what groups are most engaged with your community. Understanding which group(s) earn the most badges helps you better tend to groups that might be less engaged. It might be a good idea to show them some extra attention. 

Badges by member: Search a time-based list of all members with an earned badge total. Easily discover who your VIP members are and reward / thank them for being active contributors. 

 

 

Rules

Set up rules based on various criteria. These rules will automatically take a specific action once the criteria has been met.
 

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Member downloads a file: Members may earn a badge for downloading a specific file. This could be useful if your company wanted to share new policies or an announcement; track which members took the time to download the information and publicly recognize them for staying on top of things. 

Member purchases a package or product: Members may also earn a badge for purchasing either a package or a specific product. For example, you could create a rule for members to earn a coveted product badge for opting to purchase a physical product (like a t-shirt). Only members who've purchased an item from your community would receive this type of recognition. 

 

Outreach

Jump into your members' inboxes with tailor-made good news. 


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New Email notifications: New notification emails let your members know when they've received a coveted rank.  

 

Segment

Download a list of members based on a number of Achievements criteria, including points, ranks and badges.


members list.png
 

In theory, you can upload this list of members elsewhere to target this specific audience (like sending an exclusive email drip campaign in Mail Chimp).

Several examples include downloading a list of members who've:

  • Earned 500 or more points
  • Earned a specific badge
  • Reached a specific rank

 

Achievements is a robust feature to engage your VIP members and spark the fuse of inspiration for newcomers. There’s a lot of power at your fingertips.

Unsure where to start with implementing Achievements? Check out our original post and determine what behaviors you want to reward within your community. Sometimes just logging in is a good place to start. Reward them for that. 🙂

Ready to take Achievements to the next level? Check out the new Group Promotions and Achievements Metrics now available in 4.6.8.

Where are you in your journey with Achievements? Drop us a line in the comments. We’d love to hear from you!

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